Fullcast
AI-native RevOps platform for go-to-market planning, territory design, quota and comp — built on Salesforce.
About
Fullcast is an AI-native Revenue Operations (RevOps) platform for go-to-market planning — territory design, quota and capacity planning, routing, and commissions — built natively on Salesforce. Co-founded in 2016 by ex-Salesforce leaders Bala Balabaskaran and Dharmesh Singh (originally Seattle-based, as fullcast.io). In January 2024 the company was recapitalized with a $34M seed round ($30M equity + $4M venture debt) and a new leadership team led by CEO Ryan Westwood (a Simplus co-founder), who moved HQ to Salt Lake City. Fullcast has since rolled up several RevOps tools into its platform, acquiring Datajoin (2024), Commissionly (2025, now Fullcast Pay), Atrium (2025, now Fullcast Performance), Ebsta (2025, now Fullcast Revenue Intelligence), and Copy.ai (2025).
Key facts
- Founded
- 2016
- Headcount
- 51–200 employees
- Utah relationship
- Headquartered in Utah
- Region
- Salt Lake Valley
- Headquarters
- —
- Total funding
- $40.8M
- Last verified
- Jul 21, 2026
- Status
- Active
Industries
People
Funding history
- Jan 12, 2024Seed$30.0M
- Jan 12, 2024Debt Financing$4.0M
- Oct 5, 2021Series A$4.0M
- Jun 13, 2018Seed$2.8M